Sales
Full Time
Roanoke
Traffic - Station Specialist
459
Are you interested in the behind the scenes work that goes into broadcasting the programming and commercials you see on local TV? WFXR / WWCW has an immediate opening for a full-time Traffic Station Specialist.
Responsibilities:
The Traffic Station Specialist assists in the preparation of daily commercial logs for multiple stations which includes these tasks and others:
- Entering National/Local/Multi-channel copy instructions and materials
- Maximizing Revenue Opportunity through log management by frontloading and placing displaced inventory
- Maintaining commercial material libraries
- Communicating with account executives and sales managers regarding missing, incomplete, or incorrect copy instructions
- Communicating with Promotion and Public Service departments to ensure spots are on the log
- Working with Sales Management to manage commercial inventory
- Processing orders with Sales Management assistance
- Finalizing stations logs
- Serving as a liaison between hubs and stations
- Performing quality control checks including monitoring discrepancies
- Other duties as assigned
Requirements/Skills:
- Previous experience with Wide Orbit highly preferred.
- Duopoly experience a plus
- Proficient in Microsoft Office, especially Excel, and Outlook.
- BA in business, marketing, communications or related field, or equivalent education and experience.
- Ability to learn research and data software programs such as Nielsen, ComScore, Marshall Marketing, Kantar, Wide Orbit, Wide Orbit Sales, and Matrix. Training will be provided for all.
- Two years experience in a television station traffic department or traffic role preferred.
- Ability to adhere to strict deadlines and complete work in a timely and accurate manner.
- Adaptable and flexible with ability to shift focus on new priorities.
- Strong verbal and written communication skills.
- Must be a proven team player.
- Good organizational and time management skills a must.
EOE
